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企業(yè)網站建設與seo數(shù)據分析

來源:尚品中國| 類型:網站百科| 時間:2012-07-22
網站優(yōu)化推廣離不開數(shù)據分析,一些數(shù)據可以直觀的反映優(yōu)化中出現(xiàn)的問題,北京網站設計公司對于這一塊認知是非常深刻的,常常有seo人員忘記了數(shù)據分析,導致查不到一些異常的原因,這一塊是需要所有seo人員重視的。
Website optimization promotion cannot leave the data analysis, some data can be intuitive reflect optimization problems, Beijing website design company for this one is very profound cognition, and there is often seo personnel forget data analysis, cause not check some unusual reason, this was a need to all personnel of seo attention.

對于很多Seoer來說,數(shù)據分析視乎離我們很遠,只有一些高手才能涉及到,北京網站設計公司認為不是這樣,我們每一個seo人員都應該常常去進行數(shù)據分析,因為數(shù)據分析是seo不可分割的一部分。
For many Seoer speaking, data analysis depending on the far away from us, only some superior to involves, Beijing website design company think not so, each one should often go to seo personnel of data analysis, because the data analysis is an integral part of seo.

數(shù)據分析源于我們的日常工作,每天一大早打開電腦,查詢網站的數(shù)據,你是否有每天統(tǒng)計下來?網站的快照、外鏈的增加與減少、收錄的變化、友情鏈接的檢測,每一個對于網站都是有影響的,如果我們每天只是粗略的看看網站的變化情況,并沒有把它們一一記錄起來,當網站出現(xiàn)一些問題時,我們可能仍然摸不著頭腦,經常的統(tǒng)計和分析網站的數(shù)據,可以讓你seo優(yōu)化經驗提升有一個層次;經驗并非都來源于實踐,很多時候需要我們不斷的分析和總結。
Data analysis from our daily work, early in the morning open a computer, inquires the site data, do you have daily statistical down? Snapshot of the web site, the chain of increase and decrease, collection of change, links detection, each for the website are influential, if we look at the web site every day is a rough guide the change of, and did not put them record up when the site appears some problems, we may still confused, often the statistics and analysis of the web site data, can let you seo optimization has a level experience ascension; Experience is not all comes from practice, and many times we need to constantly analysis and review.

除了統(tǒng)計網站的一些數(shù)據外,網站制作協(xié)策網絡seo日常的工作也是非常重要的,seo優(yōu)化人員都應該記錄下來,不管是從事seo行業(yè)的哪一個職位都是如此。友情鏈接專員統(tǒng)計數(shù)據包括:對方網站的情況、交換的時間、友情鏈接的關鍵詞、對方的聯(lián)系方式等;外鏈專員對應該對外鏈質量(包括外鏈發(fā)布的場所及外鏈的形式)、鏈接發(fā)布的時間等進行統(tǒng)計,有了一個明確的數(shù)據表格看上去就一目了然,不管對于主管的績效考核,還是自己對于網站的一個分析數(shù)據分析,需要的時候都可以隨打開觀察,看看沒有數(shù)據分析的結果是怎么樣的:
Apart from statistics websites some the data, website system for attracting network seo daily work is also very important, seo optimize their should record down, no matter be engaged in the industry which seo position is so. Link popularity commissioner statistics include: the other party of the web site, exchange time, links keywords, the way to contact each other; The commissioner for foreign chain chain should be quality (including the chain of the place and the release of the chain form), the time of links release statistics, have a clear data form look just be clear at a glance, and no matter the competent for the performance assessment, or their for one of your analysis data analysis, and when necessary, can be observed with open and see no data analysis what was the outcome of the:

用圖片來描述可能會讓很多朋友更容易理解,就是當網站出現(xiàn)一些好的狀況或者不好的狀況時,自己都摸不著頭腦,當主管問你時,只能說這個可能是因為xxx而引起的,那個估計是xxx所引起的,很多不確定的東西;如果我們能夠把數(shù)據展示出來,那我們就有據可依,或許可以尋找造成網站不良狀況的根源,從而進行改進。數(shù)據統(tǒng)計之所以這么重要,但偏偏很多seo人員卻忽視它,造成seo人員不愿意統(tǒng)計的原因主要有兩點:
With the picture to describe will probably make a lot of friends easier to understand, is when the website appears some good status or bad when the state, are confused, when competent ask you, can only say this may be because of the XXX and cause, the estimate is XXX arising out of, a lot of uncertainty; If we can show the data, then there is the according to can depend on, perhaps can look for the root cause website bad conditions, thus to improve. Statistics is so important, but what many seo personnel ignores it, cause seo staff are not willing to statistics it is mainly caused by the two points:

第一、覺得這是做個主管看的(Think this is to be a competent to read)

主管要求數(shù)據統(tǒng)計,很多seo人員沒把它放在心上,認為這是做給主管看的,對自己是絲毫沒有作用的。其實這對于雙發(fā)都有利的,主管是為了考察你的工作而做的,甚至他們也需要對你這邊的數(shù)據進行一個統(tǒng)計和分析;而對于自己有了明確的數(shù)據支持,可以提升自己的分析能力和seo的一個經驗,只有不斷的總結與分析數(shù)據,才能夠讓自己在這方面做得更出色。這一塊如果缺少了數(shù)據分析,那么導致的后果將是所有不可控因素的增加,這樣對于一個優(yōu)化方案來說是不利的,我們應該在優(yōu)化過程中多做好數(shù)據統(tǒng)計,這樣才能掌控優(yōu)化的過程,達到優(yōu)化的目的。
Competent require the data statistics, many seo staff didn't take it to heart, think this is done to the competent to see, to oneself is no effect. In fact this is good for growing, the competent to examine your work and do it, even they also need to you on the data in a statistics and analysis; For they have clear data support, can promote the analysis ability and seo's a experience, only constant summary and analysis data, can make myself in this respect do better. This one if lack of data analysis, then lead to the consequences will be all the increase of the controlled factor, thus, for an optimized scheme that is bad, we should be in the optimization process more data statistics do, so that we can control the process of optimizing, achieve the purpose of optimization.

第二、怕麻煩,發(fā)了還要統(tǒng)計浪費時間(Afraid of trouble, the hair also statistical waste of time)

這是大多數(shù)seo新手都有的觀點,認為發(fā)了外鏈還要統(tǒng)計,實在是太麻煩了,我們的目標不就是把關鍵詞做上去嗎?統(tǒng)計那些有什么用,我們只要加大我們的外鏈發(fā)布量就行了??瓷先ニ坪跤悬c道路,但如果沒有數(shù)據的統(tǒng)計,我們知道哪些外鏈有收錄、哪些外鏈被刪除、哪些外鏈對關鍵詞排名取到作用的嗎?這些都只能憑自己的感覺猜測了。
This is most seo newcomers some viewpoint, thought that an outside the chain and statistics, is too much trouble, our goal is to key words do not go up? What's the use of those statistics, as long as we increase our chain of the release will do. Look seem a little road, but if no data statistics, we know what the chain, which has included the chain be deleted, which the chain of keywords ranking to take effect? These are only in their feelings guess.
本文發(fā)布于北京網站建設公司尚品中國http://taxlienfortunes.com
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